Inaccurate Tracking Data, High Advertising Costs, or Data Privacy Issues?
Due to global data regulations and extensive tracking restrictions, only a small portion (research suggests around 30%) of tracking data can be captured. This leads to significant problems for website operators, advertisers, and online shops:
Poor data = high ad costs = less profit
The Servtrack Innovation
Automatically track each customer journey and achieve 99% conversion accuracy
The Servtrack One Pixel restores complete data accuracy through our serverside tracking. This applies to iOS, Safari, Firefox, ad blockers, etc. Optimised remarketing campaigns are also possible with our Enterprise plan.
All data is anonymized and encrypted, stored on EU cloud servers, and compliant with GDPR.
With Servtrack’s innovation, all common tracking apps, pixels, and scripts on the website can be replaced with the universal 'One Pixel' from Servtrack.
Over 100
Standard Apps
Our standard API library allows many standard apps and ad networks to be connected server-side:
- All common ad networks (e.g., Facebook, Google, TikTok, LinkedIn, etc.)
- All common analytics apps (e.g., Google Analytics 4, Hotjar, Salesforce, HubSpot)
- Shop systems (e.g., Shopify, Shopware, WooCommerce)
- Data centres (e.g., Google Data Centre, etc.)
Have a custom app? No problem. We can develop a customised API for your business.
Servtrack
Advantages
Servtrack is not software that requires continuous in-house training. With our “Full-Service” approach, our customers do not have to deal with complicated configurations, logins, and other technical issues.
Our English speaking team configures the 'One Pixel' for your business and ensures it is continuously updated to the latest (Google, META, Etc) standards.
With the Servtrack One-Pixel, all common advertising and tracking pixels are completely outsourced server-side. Changes are centrally managed.
The Servtrack platform operates silently in the background. Our staff takes care of providing technology, maintenance, and continuous development.
Innovative. Simple. Effective.
Significant Cost Savings
The Servtrack One Pixel offers great potential for cost reduction. All important areas of tracking and online marketing are maximally supported by our system, saving many resources and advertising costs!
Benefit: Very fast ROI
- Up to 70% lower ad costs
- Minimized IT resources
- No maintenance or software upkeep
- Optimized analytics and remarketing